Maple Flake Hygienic Food Co Battle Creek MI Mapl Cereal Advertising Trade Card

Description

"Mapl-Flake" Steam Cooked Food: Hygienic Food Co., Battle Creek, MI
Cute children, creamer milk pitcher, cereal box, chef hat etc.
Antique (over 100+ years old) Authentic Advertising Card
Baker Chef Boy serves blonde girl: "Um-Um-Um, but it's good!"
Mapl-Flake Cereal Hygienic Food Co., Battle Creek, Michigan
.
NOTE:
-- from www:
The Hygienic Food Company was originally established on the east side of Battle Creek, Michigan.
Their Mapl-Flakes were so popular that they needed to expand production facilities and
they purchased the old Cero-Fruto plant in 1906.
Eight years later the company was reorganized and the corporate name was changed to Mapl-Flake Mills.
Mapl-Flakes, made by the Hygienic Food Company, were sweetened with Vermont maple syrup.
To allow the flavoring to penetrate the grain, it was necessary to rupture the hard outer coat of the bran.
After the wheat was cooked in water until the bran burst, syrup and salt were added and cooking continued.
According to Lippen, the mushy grain was dumped into "shallow vats where
men in rubber boots tore the lumps apart with rakes and forks." The granules were then dried, flaked and baked.
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Condition:
- Displays with evidence of aging, flaws and wear, as seen in  HUGE  scans far above.
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Size:
--   see ruler in the scans.
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